TDC MASTERCLASS SERIES
Adelaide Bragg
DESIGNING A REFINED PRACTICE
How creative vision is supported by clarity, structure and profitability
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All project photography by Lisa Cohen
All project styling by Tess Newman-Morris
Overview
In this intimate masterclass, Adelaide Bragg will share how her design studio is built, through both creative vision and commercial discipline.
From design thinking and studio processes to profitability, and the tools that support the business behind the work, this session will offer a rare insight into what it takes to create beautiful interiors within a well-run practice.
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30% of Profits go to the Mirabel Foundation.
About Adelaide Bragg
Adelaide Bragg is the founder and creative director of Adelaide Bragg Interiors, recognised for its timeless, layered approach to design. Her work reflects a deep respect for craftsmanship, natural materials and a connection to landscape, creating homes of enduring warmth and character across Australia.
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With more than thirty years’ experience, Adelaide’s projects and insights have been featured in Belle, House & Garden, Country Style, Domain Prestige, the AFR Luxury Edition, The Australian, Graziher, Marie Claire, Home Beautiful, Architecture & Design, and numerous podcasts and media features.
A frequent keynote speaker at design events including Como by Design and Décor + Design, Adelaide has received multiple House & Garden Top 50 Rooms accolades and a People’s Choice Award. In 2024, she was invited to design an installation for the Alexandra Club’s Green Room.
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Raised on her family’s property in the Upper Hunter Valley, Adelaide began her career at Colefax & Fowler before co-founding Barham & Bragg, and later establishing her own practice in 2003.
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Her 2025 book, City, Coast & Country, celebrates over three decades of design and the enduring beauty of Australian homes grounded in nature, comfort and authenticity.
> Visit Adelaide Bragg
About Adelaide Bragg Interiors
Founded by Adelaide Bragg, Adelaide Bragg Interiors is a Melbourne-based interior design studio renowned for creating timeless, deeply layered homes that balance elegance, comfort, and individuality.
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The studio specialises in high-end residential interiors, with a focus on refined detailing, custom furnishings, and thoughtfully curated materials that evoke warmth and character. Drawing inspiration from both classic European influences and the Australian lifestyle, each project is approached with a strong sense of narrative and craftsmanship.
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Adelaide Bragg Interiors is known for its sophisticated yet relaxed aesthetic, where texture, colour, light, and proportion are carefully considered to create spaces that feel both beautiful and deeply lived in.
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Working closely with clients, architects, artisans, and makers, the studio delivers highly personalised interiors that are enduring, functional, and emotionally resonant. From complete home transformations to bespoke furnishing schemes, Adelaide Bragg Interiors creates homes with soul, authenticity, and quiet luxury.
The Mirabel Foundation
Mirabel has been helping vulnerable children and carers for 25 years. Established by Jane Rowe, Mirabel is run by a small, dedicated team passionate about giving Mirabel children and their carers the support they need to live their best possible lives.
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In her work as a drug and alcohol counsellor, Jane witnessed the devastating effects that drug use has on the children of drug users and the cycle of disadvantage that repeats itself through generations if action is not taken.
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Jane believed that it was possible to bring about positive change to the lives of these children. For 27 years, they have been true to their vow to never turn away a child in need.
> Visit The Mirabel Foundation
